What was the catalyst for launching Minimum?
We launched Minimum to democratise access to high quality carbon footprint calculation and climate action. Our vision is to make it as achievable as possible for any organisation that wants to understand its emissions profile, set a Net Zero target, identify & track reduction opportunities, integrate carbon removal into their sustainability strategy in a responsible way, report on their progress, engage customers, and more.
The world desperately needs to reduce its carbon emissions, but at the moment there is a remarkable lack of accessible tooling for businesses to manage their climate impact. Minimum changes that.
Tell me about the business – what it is, what it aims to achieve, who you work with, how you reach customers and so on?
Minimum is a cloud-based platform that lets any business understand its emissions and take climate action in a variety of ways. It all starts with a granular, accurate carbon footprint that truly captures the nuance of a business’ carbon footprint. That information is an absolute pre-requisite to carbon reduction planning, reduction planning & execution, setting Net Zero goals, and reporting. For example, putting carbon emissions labels on products is only really possible if the business has a comprehensive understanding of its carbon footprint.
Though we work with organisations of all sizes, we specialise in working with complex organisations with hard-to-measure carbon footprints. For example, one of the customers we work with is Octopus Group: a large conglomerate spanning energy, investment management, education, and more. Minimum makes it possible for Octopus to collect & process emissions data at-scale from stakeholders across the organisation and from adjacent organisations such as subsidiaries, investments, and suppliers. Octopus is now able to gain a deep, comprehensive view of their footprint and pursue, with Minimum’s help, a highly-ambitious sustainability agenda.
Our level of sophistication makes us the perfect decarbonisation partner for any large corporate, asset manager, or businesses with complex supply chains.